Drake launches cannabis business ‘More Life Growth Company’

Drake has partnered up with Canadian cannabis producer Canopy Growth Company, to create More Life Growth Company, a fully licensed cannabis producer and wellness corporation.

More Life is the name of Drake’s 2017 mixtape, the first track of which is Free Smoke. Fitting, isn’t it?


Canadian rapper Drake has collaborated with Canopy Growth Company to launch More Life Growth Co., a cannabis wellness company.

The news comes after Drake recently teased the launch of the company by mysteriously sending More Life Growth Company flowers across Toronto.

People took to Twitter to spread the news, one recipient wrote: “If you’re in the Downtown core…Be on the lookout for @Drake‘s #MoreLife team as they’re giving out flowers!! The boy is tryna brighten up your day and spread love and good vibes in the city!!”

As many people speculated, More Life Growth Company is a cannabis wellness company. According to an official statement, the company is “centred around wellness, discovery and overall personal growth with the hope of facilitating connections and shared experiences across the globe.”

In a press release, Drake said that “the opportunity to partner with a world-class company like Canopy Growth on a global scale is really exciting.” Adding, “The idea of being able to build something special in an industry that is ever growing has been inspiring. More Life and More Blessing.”

Canada legalised recreational marijuana last year. Following Drake’s Virginia Black Whiskey, More Life Growth Co. is the artist’s second intoxicant brand.