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Billy Idol is the face of a new anti-idling campaign in New York City

Billy Idol once famously said “well, there’s nothing to lose, and there’s nothing to prove.”

In respect to the environment, however, Idol believes there is everything to lose. He wants New Yorkers to stop idling and is adamant that you have nothing to prove in doing so.

Billy Idol joins New York Mayor Bill de Blasio in a new campaign to encourage New Yorkers to stop idling and save the environment.

In a new ad campaign, Billy Idol is the face of anti-idling in New York City. Idling is basically leaving your car running when it doesn’t need to be on. In conjunction with the New York City Department of Environmental Protection and Mayor Bill de Blasio, Idol has lent his voice to the campaign videos.

In the video, Mayor de Blasio states, “Billy Idol never idles and neither should you. It chokes our air, hurts the environment, and is bad for New York. We’re sending a loud message with a Rebel Yell: Turn off your engines or pay up.”

Further into the video, Idol gives his rebel yell by saying, “I love New York City and I’m delighted to lend my support to a campaign benefitting our environment. Like most New Yorkers, I‘m troubled when I see cars and trucks sitting idle while polluting our neighbourhoods. New Yorkers are some of the most hardworking, passionate people in the world and I hope they will join me in turning off their engines. SHUT IT OFF NEW YORK!”

Check out the full video and poster below:

 

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Hey NYC! Yeah, you! When you’re not driving, turn your car off. We’re not interested in breathing in all your fumes. #BillyNeverIdles ⁠ ⁠ Want to know more? Head to billyneveridles.nyc or just hit the link in our bio!

A post shared by NYC Water (@nycwater) on

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March 2, 2020