YouPorn reports that their traffic dropped noticeably after the release last weekend of the highly anticipated new gaming system the Nintendo Switch. It seems people were so excited to play with their new device that they didn’t need to search for more, um, excitement in the form of porn.
YouPorn regularly experiences small traffic fluctuations from things like holidays, big TV shows airing or movies premiering, but the Switch was a different story.
Better things to do: YouPorn has reported a massive decrease in porn consumption on the day the Nintendo Switch released.
It’s debut on March 3 coincided with a 15% drop in traffic from users who self-identified as gamers. By the next day — a Saturday, peak sit on the couch and play a game day — it was down 17%, and by Sunday it was only 13% down.
There was an increase in one area, however. Demand for porn related to The Legend of Zelda: Breath of the Wild, which came out the same day as the Switch, was way up. “Link” searches rose 164% over that weekend, and those for “Zelda” were up 102%. Who knew Zelda got people so hot and bothered?
The Switch sex halo extended to the brand more generally, too. Searches for “Nintendo” itself went up by 37%. Big characters also got a boost, like Mario (up 24%), Bowser (up 23%), and Princess Peach (up 16%).
Huh. The porn market will no doubt rise to the occasion and meet this new Switch-inspired demand.
This article originally appeared on Mashable.
