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YouTube beauty influencer Ethan Is Supreme has died aged 17

Blogger, makeup artist, and influencer Ethan Peters, known online as Ethan Is Supreme, has tragically died at the young age of 17.

Prominent blogger and beauty influencer, Ethan Peters (a.k.a. Ethan Is Supreme), has sadly died, aged 17.

Ethan provided entertainment and inspiration through his warm personality for thousands of fans around the globe, including over 500k followers on his Instagram and 139k subscribers on his YouTube channel.

ethan is supreme death
Photo: Ethanissupreme/Instagram

For his family, friends, and followers alike, such a young passing came as a terrible shock. Ethan’s best friend and online personality, Ava Louise, expressed her upset publicly on her social platforms, describing Ethan as her “best friend in the entire world”.

The news has elicited a divided response, with some addressing Ethan’s past accounts of racism and transphobia. However, many have defended the star, arguing that his past mistakes do not warrant this tragic fate.

Ethan began his online hustle extremely young. By age 13, his Instagram meme account had generated 1.3 million followers and he sold it for an impressive $25,000. A rapidly-growing and respected figure in the beauty industry, he operated under his tag, Ethan Is Supreme.

Both Louise and Ethan’s father, Gerald, appear certain that Ethan’s cause of death was an overdose, although no official statement has been released. Louise has been a passionate online advocate for seeking support for addictions after seeing her best friend battle with Percocet for the last year.

“Ethan had an addiction and addiction should not be shamed. I’m openly discussing his cause of death to save the next kid”, she said.

If you or someone you know are struggling, you can reach out to Lifeline on 13 11 14, Kids Helpline on 1800 551 800, and Beyond Blue on 1300 22 4636.

For global resources, visit the International Association for Suicide Prevention.

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